Are you a Media Sales Trickster?

Oct 31, 2013 3:42:01 PM / by Chris Crawford posted in Media Sales, Customer Success

Are you a media sales trickster? Are you a media sales trickster, or is it a treat to work with you? 
Trick photo, decapitated man with bloody knife, holding his head, c.1875. George Eastman House Collection.
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One Day Can Make a Difference — How to Have a Great One-Day Sale

Oct 29, 2013 9:04:57 AM / by Kitty Malone posted in Media Sales, CRM

how to have a great one-day sale Make your one-day sale fun by planning a theme!
Ground crew at Royal Naval Air Station Greenock, c.1945. The National Archives UK.
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Efficio Adds Functionality to More Easily Maintain Contacts and Calendar Content

Oct 28, 2013 9:34:01 AM / by Taylor Snow posted in Features and Updates, CRM

Efficio now allows users to download account and agency contacts in vCard, a universal file format, and to auto-export activities in the Efficio Calendar to a user’s external calendar. The enhancements are part of Efficio’s updated release 5.0, which will be rolled out to users at the first of the year.

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Communicating With the Right Person

Oct 22, 2013 10:48:35 AM / by Kitty Malone posted in Media Sales, Customer Success, CRM

communicating in media sales Communicate realistic expectations and neither you nor your clients will be disappointed.
LSE Sports Day, Malden Sports Ground, c.1920s. British Library of Political and Economic Science.
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College Football and Media Sales — Two Great Things That Go Great Together

Oct 18, 2013 2:38:17 PM / by Chris Crawford posted in CRM

college football and media sales Do you help your sales team move the ball down the field?
A-Day Game football scrimmage for University of Alabama, with coach Nick Saban analyzing every move. Tuscaloosa, Alabama, 2010. The George F. Landegger Collection of Alabama Photographs in Carol M. Highsmith's America, Library of Congress, Prints and Photographs Division.
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Running on Empty: When Media Sales Dreams Don’t Come True

Oct 15, 2013 8:30:29 AM / by Kitty Malone posted in Media Sales, Customer Success

Running on Empty: When Media Sales Dreams Don’t Come True Manage both your and own and your client's expectations so you'll be prepared for whatever happens at the finish line.
Australian South Sea Islander women crossing the finish line in a race in Innisfail, Queensland, Australia, c.1902. A. Pearson, photographer. State Library of Queensland.
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Are You a Hunter in the World of Media Sales?

Oct 10, 2013 2:18:14 PM / by Chris Crawford posted in Media Sales, CRM, Account Management

are you a hunter in the world of media sales Are you a hunter in the world of media sales?
Hunting Season, Upper Arlington, Ohio, 1918. Upper Arlington Historical Society.
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Know How Your Media Sales Movie Will End

Oct 8, 2013 10:09:18 AM / by Kitty Malone posted in Customer Success, CRM, Account Management

It sure is easier to have access to all the history of your accounts and billing with a web-based CRM! It sure is easier to have access to all the history of your accounts and billing with web-based media sales CRM and analytics software!
ENIAC (Electronic Numerical Integrator and Computer), University of Pennsylvania, 1946. Jerry Cooke / Corbis.
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Who Loves Budget Season in Media Sales? Anyone? Bueller? Anyone?

Oct 1, 2013 10:26:29 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

who loves budget season in media sales? Look familiar?
Mayor John Scalzo works on the Rifle City, Colorado, budget at home, 1972. David Hiser, photographer. U.S. National Archives.
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