Efficio Adds Functionality to More Easily Maintain Contacts and Calendar Content

Oct 28, 2013 9:34:01 AM / by Taylor Snow

Efficio now allows users to download account and agency contacts in vCard, a universal file format, and to auto-export activities in the Efficio Calendar to a user’s external calendar. The enhancements are part of Efficio’s updated release 5.0, which will be rolled out to users at the first of the year.

Once contacts are added to Efficio, they can then be imported in vCard form into the user’s primary address book application for use throughout their entire system. Most software applications will allow users to auto-open and import these files with very few steps required from the user. “For example, a user can now create a contact in Efficio, auto-download and import the contact information into Outlook,” explains Efficio Co-President David Einstein. “This is just one more seamless tool that makes contact management so much easier with Efficio.”

A calendar upgrade is also part of the new Efficio 5.0. “Calendars make organizing activities easy, but having more than one calendar can result in activities falling through the cracks,” says Einstein. “We understand that our clients are using several types of software throughout their day. For this reason, we now support auto-exporting an activity created in Efficio to other calendar software.” Users now have the option of auto-exporting all activities created in the Efficio calendar to other calendars in desktop, cloud and mobile solutions. “This extension of the Efficio Calendar makes keeping your calendars in sync quick and simple,” adds Einstein.

About Efficio:

Efficio Solutions, Inc. was founded in 1999 by broadcasters for broadcasters with over 8,000 users in the media sales industry. Efficio™ is a fully integrated media sales management solution that answers the needs of salespeople and sales managers in today’s fast paced and ever changing world of the media sales. Efficio intuitively provides sales intelligence, analytics and metrics accessible anytime anywhere via the cloud that syncs with traffic systems in the media space today. Efficio delivers functionality that offers sales organizations account management, inventory and rate maximization, proposal building capabilities, and order entry synced with traffic connecting the sales cycle from prospect to billing account.



Chris Crawford
877-EFFICIO (333-4246) ext. 825


Tags: Features and Updates, CRM

Taylor Snow

Written by Taylor Snow

VP, Product

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