Visit the Efficio™ Booth at the Small Market Television Expo in Phoenix!

Aug 29, 2013 4:22:43 PM / by Taylor Snow posted in CRM

bannerStop by Booth #15 at the Small Market Television Expo in Phoenix. Say hello to a few members of our Efficio team, get a sneak peek at what's coming soon to Efficio and ask your questions. The Small Market Television Expo is from September 25th to the 28th. We hope to see you there!

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Efficio™ to Attend 2013 RAB/NAB Radio Show

Aug 29, 2013 4:08:14 PM / by Chris Crawford posted in Industry Events

Radio Show
Efficio Solutions will be attending the 2013 RAB/NAB Radio Show in Orlando from September 17th to the 21st. 

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EFFICIO™ TO GIVE SNEAK PEEK OF NEW PRODUCTS AND DESIGNS AT UPCOMING TRADE SHOWS

Aug 28, 2013 10:53:43 AM / by Taylor Snow posted in Features and Updates

COLUMBUS, OH, August 27, 2013 – Efficio Solutions Inc. today announced that Efficio 5.0™, a new version of the Efficio CRM and media sales management solution, will be ready for a sneak peek at the NAB’s Small Market Television Exchange trade show in Phoenix and the NAB/RAB Radio show held in Orlando. Efficio Solutions is the premier provider of web-based sales management software to the media industry.

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Who is Leading Whom in Your Media Sales Organization?

Aug 28, 2013 10:33:06 AM / by Chris Crawford posted in Media Sales, CRM

who's leading whom in your media sales organization The leader of a successful organization coaches individual members of the team to help them reach their potential.
Buffalo team, International League, 1915. Bain News Service, publisher. Library of Congress.
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Chance to Win a $50 Amazon Gift Card!

Aug 27, 2013 5:18:55 PM / by Taylor Snow posted in Features and Updates, CRM

Like us on Facebook for a chance to win a $50 Amazon gift cardLike Efficio on Facebook and not only get practical and helpful articles on media sales and leveraging your CRM and sales analytics software for success, but also be entered into a drawing for a $50 gift card to one of your favorite retailers! The drawing on September 30 (the first of many) will be for a $50 gift card for Amazon. If you've already connected with Efficio, you'll automatically be entered for a chance to win.

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New School vs. Old School: Game On! Part Deux

Aug 27, 2013 8:15:10 AM / by Kitty Malone posted in Media Sales

new schoolers in media sales If you're a New Schooler, bring your A game, but appreciate the experience of veteran sellers.
The first day at school, Pocahontas County, West Virginia, 1921. Photo by L.W. Hine. Library of Congress.
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The Dog Days of August is Budget Season in Media Sales

Aug 21, 2013 4:47:04 PM / by Chris Crawford posted in Media Sales, CRM, Account Management

Dog days of August is budget season for media sales Don't let the dog days of summer or a budget request get you down. Your media sales CRM will help you come up with reliable numbers.
Boy, dog and woman enjoying each other's company, Tallahassee, Florida. State Library and Archives of Florida.
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Old School vs. New School – Game On!

Aug 20, 2013 9:32:45 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

Old School vs. New School in media sales It can be challenging to learn new technical skills, but it will bring value to your business career.
Women workers install fixtures and assemblies to a tail fuselage section of a B-17F bomber at the Douglas Aircraft Company, Long Beach, California, 1942. Library of Congress.
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What Your Performance Says About Your Passion For Your Job

Aug 14, 2013 4:11:26 PM / by Chris Crawford posted in Media Sales, Customer Success

what your performance says about your passion for your job Nurse and patient at "Sea Breeze Jr.," a summer hospital for babies run by the Association for Improving the Condition of the Poor, supported by John D. Rockefeller, New York City, 1909. George Grantham Bain Collection, Library of Congress.
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Danger, Will Robinson! Warning Signs for Media Sales Managers

Aug 13, 2013 8:12:14 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

what are the warning signs to which media sales managers should pay attention Be ready to respond when the alarms go off!
Group of firemen, c.1866. Library of Congress.
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What Managers Don’t Know Can Hurt in Media Sales

Aug 7, 2013 1:57:24 PM / by Chris Crawford posted in Media Sales, CRM

what managers don't know will hurt in media sales Delivering information to corporate about projected pending is serious business, but it doesn't have to make you and your team miserable.
Radio station WPTF meeting at the Sir Walter Raleigh Hotel, Raleigh, North Carolina, 1941. State Archives of North Carolina.
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Getting the 4-1-1 in Media Sales: How to Ask Those Hard Questions

Aug 6, 2013 11:16:15 AM / by Kitty Malone posted in Customer Success, CRM

how to ask those hard questions in media sales It's always a good idea to manage expectations up front.
Farm Security Administration dentist reassures migrant child who is making her first visit to a dentist. FSA dental trailer at the FSA camp for farm workers. Caldwell, Idaho, 1941. Russell Lee, photographer.Library of Congress.
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