Kitty Malone is Not Giving Up On This!

Sep 17, 2014 2:29:02 PM / by Kitty Malone posted in Customer Success, CRM

use your media sales powers for good Provide to your clients the three squares a day of the advertising world − frequency and consistency.
Schoolchildren line up for a free bowl of soup and a slice of bread during the Depression, 1934. Sam Hood, photographer. State Library of New South Wales, Australia.
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Sep 10, 2014 10:05:09 AM / by Taylor Snow posted in Features and Updates

INDIANAPOLIS, IN, September 9, 2014 – Efficio Solutions, Inc. today announced broadcast operators are confirming the outstanding success of Efficio 5.0, released early in 2014. Efficio 5.0 has made media sales CRM and Yield Management, the easiest and most intuitive and productive system for over 850 radio and television stations across the US and Canada. Efficio Solutions is the premier provider of web-based sales management software to the media sales industry.

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The Next Biggest Thing – Do YOU See YOUR Name?

Sep 9, 2014 11:49:43 AM / by Kitty Malone posted in Media Sales, Just For Fun

We witnessed one of the best marketing strategies we have seen in decades, and it is interesting and ironic that the business that benefitted from it is a non-profit. We watched news anchors, superstars, sports figures, and our neighbors get doused with icy cold water on live TV and on video. Our Facebook pages were filled with our shrieking friends, and we half hoped that we wouldn't be challenged and have to suffer the frozen splash, and half hoped that we weren't so friendless that we wouldn't be challenged at all!

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Steps to Keep Your Media Sales Fit

Sep 4, 2014 12:59:06 PM / by Kitty Malone posted in CRM

meeting your media sales goals Keep putting one foot in front of the other to reach your goals!
Foot race, Dawson City, Yukon Territory, c1900. Notman Photographic Archives, McCord Museum.
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