Chris Crawford

Sales Manager

Recent Posts

Can a Vacation Really be a Vacation for Media Sellers?

Apr 24, 2013 8:08:36 AM / by Chris Crawford posted in Media Sales, Customer Success, CRM, Account Management

Get your media sales accounts in order with a CRM before you go on vacation. Don't you have better things to do at the beach than worry about media sales? Get your accounts in order before you leave for vacation!
Beach tango, Brighton, c.1913. Bain News Service, publisher. Library of Congress.
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What's in Your Tool Box?

Apr 17, 2013 8:43:15 AM / by Chris Crawford posted in CRM

If you've got a job to do, choose the right tool and use it! If you've got a job to do, choose the right tool and use it!
Dick Pugh, carpenter, c.1885. John Thomas, photographer. National Library of Wales.
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People Watching: Another Term for Prospecting

Apr 10, 2013 7:37:57 AM / by Chris Crawford posted in Media Sales, CRM

Inquiring minds want to know...what's up with that? Some street scenes just make you curious. Start your prospecting by being curious and asking the right questions.
From 'Street Life in London', 1877, by John Thomson and Adolphe Smith. LSE library.
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Sometimes Reality Stinks in the Media Sales World

Apr 3, 2013 7:10:13 AM / by Chris Crawford posted in Media Sales, CRM

Take a good look in the mirror to make sure you're doing all the right things! Take a good look in the mirror to make sure you're doing everything possible to meet your goals.
Rice crew team training in mock shells before mirror. Bain News Service, publisher. Library of Congress.
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My Flight Will Cost What? Don't Leave Your Media Sales Customers Guessing About Pricing

Mar 27, 2013 8:40:26 AM / by Chris Crawford posted in Customer Success

How do you decide how to price your inventory? John M. Gonatos in his curio shop with assistant Niki Vasilikis: Tarpon Springs, Florida, 1942. State Library and Archives of Florida.</em How do you price your inventory?
John M. Gonatos in his curio shop with assistant Niki Vasilikis, Tarpon Springs, Florida, 1942. State Library and Archives of Florida.
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Transform That One-on-One with Your Media Sales Manager into a Win-Win

Mar 20, 2013 8:22:53 AM / by Chris Crawford

Sit across the desk and talk. Sit across the desk and talk!
Two Treasury Department employees, c.1884. Frances Benjamin Johnston, photographer. Library of Congress.
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Do You Know Pareto?

Feb 21, 2013 3:39:00 PM / by Chris Crawford posted in CRM, Account Management

Are you still using a calculator to analyze your accounts? Are you still using a calculator to analyze your accounts?
Computing Division of the Treasury Department, c.1909. Library of Congress.
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5 Things Your Sales Manager Wants to Know

Feb 21, 2013 8:36:36 AM / by Chris Crawford

 

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