There is no Y in CRM

Oct 27, 2015 9:16:36 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

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Do YOU Use Your Media Sales CRM to Pass the Eye Test?

Mar 20, 2014 11:56:29 AM / by Chris Crawford posted in CRM, Account Management

use CRM metrics for eye test Make sure you're being judged on the objective performance metrics of your media sales CRM rather than an "eye test."
Retinoscopy at the School Travelling Ophthalmic Clinic, 1914. State Records New South Wales, Australia.
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Media Madness: It's Not All About the Brackets in Media Sales

Mar 18, 2014 8:08:13 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

media madness You have accounts of all stripes. Use your media sales CRM and analytics software to plan carefully and stay on top of your game.
Miami University basketball team, 1908, Oxford Ohio. Frank R. Snyder, photographer. Miami University Archives.
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Losing in Media Sales Stinks

Feb 18, 2014 9:04:00 AM / by Kitty Malone posted in Media Sales, CRM, Account Management

Don't just throw in the towel!  Give it your best shot! Don't just throw in the towel!
Tommy Gibbons, c. 1911. Bain News Service, publisher. Library of Congress.
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It Takes More Than Talent and Practice to Go For the Gold

Feb 11, 2014 1:32:07 PM / by Kitty Malone posted in Media Sales, CRM, Account Management

Gold medal winners, women's figure skating, 1924 Winter Olympics. Go for the gold in media sales!
The first Winter Olympic Games were held in 1924, in Chamonix, France. Medals in figure skating (left to right): Herma Szabo (Hungary, gold), Ephel Makelt (UK, silver), Beatrice Lugran (USA, bronze).
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The Tenth Day of Christmas in Media Sales: Contacts

Dec 20, 2013 9:54:12 AM / by Kitty Malone posted in Customer Success, CRM, Account Management

meda sales contacts Get a web-based media sales CRM and you can kiss those stacks of ratty old file folders stuffed with account and contact information goodbye!
Folding filing folders, Boston Index Card Company, Boston, Massachusetts, 1917. Lewis W. Hine, photographer. Library of Congress.
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The Ninth Day of Christmas in Media Sales: the Sales Funnel

Dec 19, 2013 9:10:27 AM / by Kitty Malone posted in CRM, Account Management

media sales sales funnel Map the direction you will take with your target accounts to move them through the sales funnel.
Fighter pilot and commanding officer checking a map in France during World War I. National Library of Scotland.
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It Can Be More Than Just a Big Dinner

Nov 25, 2013 10:06:36 AM / by Kitty Malone posted in CRM, Account Management

make your days off restful land productive Make your Thanksgiving even more meaningful by volunteering!
Thanksgiving cheer distributed to men in service. New York City turned host to the boys in service and cared for every man in uniform, c.1918. Underwood and Underwood, photographer. U.S. National Archives.
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Are You a Hunter in the World of Media Sales?

Oct 10, 2013 2:18:14 PM / by Chris Crawford posted in Media Sales, CRM, Account Management

are you a hunter in the world of media sales Are you a hunter in the world of media sales?
Hunting Season, Upper Arlington, Ohio, 1918. Upper Arlington Historical Society.
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Know How Your Media Sales Movie Will End

Oct 8, 2013 10:09:18 AM / by Kitty Malone posted in Customer Success, CRM, Account Management

It sure is easier to have access to all the history of your accounts and billing with a web-based CRM! It sure is easier to have access to all the history of your accounts and billing with web-based media sales CRM and analytics software!
ENIAC (Electronic Numerical Integrator and Computer), University of Pennsylvania, 1946. Jerry Cooke / Corbis.
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