A Media Sales Lesson from a Fallen Athlete

Apr 2, 2013 7:54:19 AM / by Kitty Malone posted in Media Sales, Customer Success

Teamwork helps everyone achieve their goals. Work together with your teammates and everybody wins!
Curling group, Montreal, Quebec, 1867. William Notman, photographer. McCord Museum.
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8 Super Email Marketing Ideas for Media Sales

Mar 29, 2013 8:30:32 AM / by David Einstein posted in Media Sales, Customer Success

Use emarketing to offer movie tickets to your customers! Use eMarketing to offer movie tickets to your customers.
Crowd coming out of the Regal movie theater, Chicago, Illinois, 1941. Russell Lee, photographer. Library of Congress.
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My Flight Will Cost What? Don't Leave Your Media Sales Customers Guessing About Pricing

Mar 27, 2013 8:40:26 AM / by Chris Crawford posted in Customer Success

How do you decide how to price your inventory? John M. Gonatos in his curio shop with assistant Niki Vasilikis: Tarpon Springs, Florida, 1942. State Library and Archives of Florida.</em How do you price your inventory?
John M. Gonatos in his curio shop with assistant Niki Vasilikis, Tarpon Springs, Florida, 1942. State Library and Archives of Florida.
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Shouldn't There be a Spring Break in Media Sales?

Mar 26, 2013 6:12:40 AM / by Kitty Malone posted in Account Management

Are you bored with the same old, same old? Are you tired of the same old, same old? Change it up!
Portrait of young man, yawning, c.1854. George Eastman House Collection.
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10 Tips for Maximizing Email Marketing Campaigns

Mar 22, 2013 7:55:12 AM / by David Einstein posted in Media Sales

Use every means available to communicate! Use every means available to communicate!
Dolly, a two-year-old elephant, rehearsing her "song" before the microphone in Madison Square Garden, New York City, 1925. Underwood and Underwood, photographer. Library of Congress.
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Transform That One-on-One with Your Media Sales Manager into a Win-Win

Mar 20, 2013 8:22:53 AM / by Chris Crawford

Sit across the desk and talk. Sit across the desk and talk!
Two Treasury Department employees, c.1884. Frances Benjamin Johnston, photographer. Library of Congress.
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How to Turn Losing into Winning in Media Sales

Mar 19, 2013 9:56:00 AM / by Kitty Malone posted in Customer Success, Account Management

know the score Know the score when the final buzzer has sounded.
Girl's basketball team, c. 1910. Library of Congress.
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It’SNOW Day to take a Snow Day

Mar 5, 2013 8:08:42 AM / by Kitty Malone posted in Customer Success, CRM, Account Management

Keep your focus on the target, even when it's nasty outside! Keep your focus on the target, even on a snow day!
Man and boy (probably Allakariallak and Phillipoosie), c.1920. Robert J. Flaherty, photographer. McCord Museum.
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I Could Care Less What Their Saying About My Grammer, Spelling, and Punct. Cos Its THEYRE Problem!

Feb 28, 2013 2:12:40 PM / by Kitty Malone posted in Customer Success

Some people find inspiration in cooking their families and their dogs. Some people find inspiration in cooking, their families, and their dogs. Punctuation matters. Yet, there seems to be an epidemic of poor grammar, spelling, and either too much or too little punctuation. As we just celebrated National Grammar Day on March 8, let's pause to consider the state of grammar today.

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Email Marketing for Media Sales: Three, Two, One…E-Blast Off!

Feb 25, 2013 10:17:03 AM / by David Einstein posted in Media Sales, CRM, Account Management

Are you still sending messages one at a time? Are you still sending emails one at a time?
Postman at letter box, New York City, c. 1896. Library of Congress
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