World Radio Day is coming up, and we are excited about it. What is World Radio Day, you ask? Why, it’s a day to celebrate the world’s most powerful and ubiquitous medium for disseminating information and entertainment. UNESCO proclaimed February 13 World Radio Day in 2011, and it was later adopted by the UN General Assembly as an International Day in 2012. With radio being so ingrained in our daily lives, it’s easy to forget how awesome it is that we can transmit messages and music through the air. Science is amazing. In that light, let’s take a step back and really appreciate the miracle that is radio by checking out these ten fun radio facts.
During the last 15 years, the role of the sales team inside a broadcast operation has changed significantly. Reality is most sellers and managers face growing budget expectations, flat, low, or negative market growth, fewer resources, and a challenging economy and/or ratings picture. Combined together all of these factors make delivering on expectations stressful and leave people time starved.
You got YOUR chocolate in MY peanut butter. No, you got YOUR peanut butter in My chocolate. If you have been in the television advertising business for awhile you may remember that famous television campaign for Reese's Peanut Butter Cup. The takeaway, two previously non-connected tastes loved by many now coming together to form a fantastic new flavor.
(Columbus OH, April , 2015) – Efficio Solutions, Inc. will be sharing major enhancements to broadcasters attending the NAB Show, the National Association of Broadcasters annual trade show being held in Las Vegas April 13-16, 2015. Efficio Solutions Is the premier provider of web-based sales management software to the media industry, including CRM and Yield Management systems.
PHOENIX, AZ: September 24, 2013 – Efficio Solutions Inc. today announced broadcasters have been shown a sneak peek of Efficio 5.0™, a new version of the Efficio CRM and media sales management solution at the NAB Small Market Television Exchange (SMTE) in Phoenix. Efficio first unveiled the new look at the NAB/RAB Radio Show in Orlando last week. Efficio Solutions is the premier provider of web-based sales management software to the media industry.
ORLANDO, FL, September 17, 2013 – Efficio Solutions Inc. today announced broadcasters have been shown a sneak peek of Efficio 5.0™, a new version of the Efficio CRM and media sales management solution. Efficio is unveiling the new look at the NAB/RAB Radio Show in Orlando. Efficio Solutions is the premier provider of web-based sales management software to the media industry.
Efficio Solutions will be attending the 2013 RAB/NAB Radio Show in Orlando from September 17th to the 21st.
Efficio Solutions will be attending the 2012 RAB Show in Dallas, TX September 18-19, 2012. Come by our booth and say hello!
NAB Small Market Television Exchange September 13 - 15, 2012 • Nashville, Tenn.